Monday, March 10, 2008

AGENDA

9:00

Registration, Breakfast

9:30

Opening Remarks
Thomas Johnson, executive director, Medicaid Health Plans of America
Insuring Children in America

9:45 a.m.

Survey Results
Sarah Mercer, Senior Program Manager for Health, Latino Issues Forum, Latino Issues Forum

Speakers:

Michael O’Leary, director of Provision project, Johns Hopkins University
Integrated marketing

Nancy Muller, executive director, National Association for Continence
Research, effective brand marketing

Thomas Oliver, executive director and CEO, National Hispanic Press Foundation
Newspaper public health education campaign

Luis Vasquez-Ajmac, president, MAYA
Releasing a new book about brand building showcasing MAYA’s expertise

11:00 a.m.

Break

11:15 a.m.

Talk Show Discussion Is Health Disparities a Civil Rights Issue?
Are people treated less because of the color of their skin? 
Who would get attention first, the white person or the black person?
We’re denying Latino children insurance, because their parents are illegal, is that a civil rights issue?

Panelists:

Helen Torres, executive director, Hispanas Organized for Political Equality

Regional representative, MALDEF (Mexican-American Legal Defense and Educational Fund)

Invited:

Ted Shaw, NAACP Legal Defense Fund
Alicia Diaz, Cuban American Council
Shirley Wilsher, American Association of Affirmative Action Agencies

12:15

Networking

Appetizers